Commit Yourself to the Process of Blogging Progress

A friend read the article about: The Importance of a Business Blog is Increasing Not Decreasing and approached me with this question: How long should it take before you see any blogging progress like leads or engagements? Because we tried it a couple of months but nothing happened, so we went back to the stuff that we know works. I answered him with a straight question: How long does it take when you start a new sales rep before you really can say that he or she is taking off from the runway? He replied 6 months.

Consistent work is everything

Hire a new sales rep and give her a phone will not take your business anywhere; just as little does it help your business if you to start a blog with a twitter account. You need to commit yourself to the process of progress and deliver a consistent footwork. Sometimes when I start sales reps it take of after only 2-3months, and sometimes after 6-7 months. When it comes to social media marketing and blogging you need to hang in there because it can take time before you see any demonstrable results like leads or engagement with your end user of your products and services.

I love social media marketing because it’s a human skill exactly like sales, it means that the only way to get better is walking the talk and this is exactly what my blog mattiasgronborg.com is all about: Study – Do – Teach!

What do you think guys?

Faryna 118 pts

Mattias brings up a good point about how it can take 6 months from the hiring of a sales rep to seeing them sell. He doesn't mention that a brick and mortar business likely has visibility, already knows who it is selling to, how to sell what it sells.

If you are new to blogging, six months isn't realistic. Because no one knows who you are (online), you may not know anything your online market, and you may not know how to sell whatever you are selling, online.

Unless you have money or budget to advance your project ($12,000 or much more/year depending on your ambitions), think three years.

Three years, that's what I'm saying. Of course, you could get lucky. But if you feel that lucky, go buy a lottery ticket.

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Mattias Gronborg 18 pts moderator

Faryna Thanks for your comment and you have right online marketing is not a lottery. The point I'm trying to make with this post is that you need to stay focused to build an online brand and it's exactly the same process everywhere in live, but I think if you can't get some engagement and awareness with your blog after six months then you are doing something wrong, it doesn't take three years. /M

My latest conversation: When Your Blog is Reflecting Your Brand

DaveGallant 30 pts

I totally agree with you Matt. Folks tend to overlook the importance of consistency and patience when it comes to social media. Both are very challenging to have, but are required when doing anything in the social space.

DaveGallant Thanks for dropping by my home and leaving a comment buddy. :) Online consistency is hard work on daily basis. You really need to love the game to make it big time, I have a long journey ahead of me to reach my goals but when I reflect what I have done the last 10 months I can really see that I'm on my way. davergallant How do you do to stay focused?

Mattias Gronborgdavergallant I don't necessarily have a magic recipe for how I stay focused. The thing that has helped me the most is realizing that I can't be everywhere and do everything at the same time. Sounds obvious, but many of us forget this.

Also, writing down your goals is magic. One of my goals was to be on 1 radio segment every 3 months. Within 2 weeks after simply writing it, I was on 2 radio shows. And this is without trying or even telling anyone about the goal.I've recently been reading a book on "100 Ways To Simplify Your Life" by Joyce Meyer, that has helped me in a tremendous way.

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