I’m tweaking that blog title a bit to set a more colorful context to our common endeavor to help B2B companies take better decisions regarding their social media marketing efforts. I met Niklas Myhr online via Twitter, Niklas is one of many great new people I have met because I’m breathing social media, and an initially collaboration here shows how powerful this new business landscape is for hungry people. This video is a first step in our collaboration to take our brands to the next level and make a difference for the industry 2012.
Video
We are referring to two blog posts in this video the first one is a question I raised: The art of traditional B2B sales are changing, are you aware of it? The other one is a blog post Niklas wrote inspired by my thoughts: Rebirth Of The Social Salesperson. These blog entries was the reason why we made this call.
Please Contribute
Share your thoughts regarding what you think is the biggest challenge integrating social media marketing in the B2B industry. What kind of case studies do you think lack in this field? How can we make a difference for you 2012?
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About Mattias Gronborg
