---
title: Attracting & hiring the right people
description: Mattias shares what he is currently doing working ON his business (instead of IN his business). The topic is about attracting and hiring the right people.
image: https://www.mattiasgronborg.com/hubfs/Attracting%20%26%20hiring%20the%20right%20people.jpg
---

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# Attracting & hiring the right people

By [Svea Landschoof](https://www.mattiasgronborg.com/blog/author/svea) 2021.03.10

[Back to listing](https://www.mattiasgronborg.com/blog)

As in all of the Wednesday episodes, Mattias shares what he is currently doing working ON his business (instead of IN his business). This Wednesday's topic is about attracting and hiring the right people.

## Willpower & a desire to grow

When being asked what traits and qualities are particularly important when he is looking to hire new people, Mattias explains that willpower, the desire to excel, and act with courage are amongst the most important ones. He wants to find people who are eager to learn, innovate and try new things they have not done before. He made the experience that people who feel safe enough to be themselves, have the tendency to try more and to improvise, which is the essence to survive in a scale-up environment.

## 50% started as interns

In the past, he has used different tools to find the right candidates. About 50% of the employees currently working at iGoMoon actually started as interns, which enabled both sides to find out if it is the right fit and to get a better understanding of one another.  
Mattias also worked with different external recruitment companies with mixed success, which lead him to create his own recruitment database to attract, nurture and hire new talents. IGoMoon just recently launched "[careers page](https://www.igomoon.com/company/careers)", integrated [Teamtailor](https://www.teamtailor.com/en/) with HubSpot, by using [HubSpot CMS serverless](https://www.hubspot.com/products/cms/serverless-functions) functionality.

> We don't build a business model - we build a people model.
> 
> - MATTIAS GRONBORG

## The hiring process

After a suitable candidate has been found, there are multiple steps following up in the hiring process.

1. The first interview is typically held online by Mattias and is about understanding the “culture-fit”. They named it the culture-interview. Here they focus on the values, culture code, and the purpose statement will be discussed in that way everyone understands more about where iGoMoon is headed.
2. The second interview is focused on the specific role more in detail. Here they talk about the customer, how they serve them, HubSpot technology, where does the candidate fits in this picture, iGoMoon processes, and what a typical day looks like on the moon.
3. The third step in the process is an assignment, what they do here depends on the role. The important thing is to work on something together in that way we learn about how the candidate function in action. A successful assignment will be followed by meeting the rest of the team and signing the contract 🙂

What do you think about this hiring process? Who are you running things at your company? Please let us know!

[# People](https://www.mattiasgronborg.com/blog/tag/people)

#### ABOUT THE AUTHOR

**Svea Landschoof** is a real doer. Svea sets high goals for herself and will work overtime to ensure she achieves them. She defines her own success and isn’t afraid of life’s surprises. If she were, she wouldn’t have made it to the Moon.

 She is the woman behind and in front of the camera. Svea is multi-talented and lets her skills shine while she both shoots and hosts the inspiring YouTube series with iGoMoon's founder Mattias Gronborg.

## More Like This

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[# Execution](https://www.mattiasgronborg.com/blog/tag/execution)

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[# Strategy](https://www.mattiasgronborg.com/blog/tag/strategy)

#### [Implementing different strategies to increase sales](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales)

In today's episode, Mattias talks about how he's planning to get sales back on track. Mattias has been working on many different strategies to improve sales over the last couple of weeks.

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[# Execution](https://www.mattiasgronborg.com/blog/tag/execution)

#### [Dealing with tough times and looking forward](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward)

In today's episode, Mattias talks about how he's coping with the current situation at his company and talks about things you can learn in tough times.

[Read More](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward)

[Read More](https://www.mattiasgronborg.com/blog/ceo-report-for-may-22-reactivating-previous-customers)

2022.06.26

[# Execution](https://www.mattiasgronborg.com/blog/tag/execution)

#### [CEO report for May 22 - reactivating previous customers](https://www.mattiasgronborg.com/blog/ceo-report-for-may-22-reactivating-previous-customers)

In today's episode, Mattias is sharing the CEO report for May 2022 which includes the good things from May, what needs to be improved and which opportunities they have.

[Read More](https://www.mattiasgronborg.com/blog/ceo-report-for-may-22-reactivating-previous-customers)

[Read More](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales)

2022.06.11

[# Strategy](https://www.mattiasgronborg.com/blog/tag/strategy)

#### [Implementing different strategies to increase sales](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales)

In today's episode, Mattias talks about how he's planning to get sales back on track. Mattias has been working on many different strategies to improve sales over the last couple of weeks.

[Read More](https://www.mattiasgronborg.com/blog/implementing-different-strategies-to-increase-sales)

[Read More](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward)

2022.06.09

[# Execution](https://www.mattiasgronborg.com/blog/tag/execution)

#### [Dealing with tough times and looking forward](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward)

In today's episode, Mattias talks about how he's coping with the current situation at his company and talks about things you can learn in tough times.

[Read More](https://www.mattiasgronborg.com/blog/dealing-with-tough-times-and-looking-forward)

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