Making decisions when building and operating a business

In today's episode, Mattias talks about how he makes small and big decisions and why there are no right and wrong ones when you're running a company.

Intuitive decision making

Firstly, Mattias explains that his decision-making (no matter if these decisions are big or small) is equally influenced by his intuition and a rational thinking process. As in many other situations of his entrepreneurial journey, he emphasizes how important your intuition is. For him, this 'sixth sense' is based on:

1. Earlier experiences
2. Knowledge
3. Skills

In addition to developing your intuition, it is equally important to have the self-esteem to trust it.

Preparing a decision

Whenever Mattias has to decide something important, he goes through a mental checklist that looks like this:

1. Make sure you're not tired
2. Make sure you're not hungry
3. Don't be angry or too emotional in general
4. Remember that you're not alone, and there are people you can talk to about your thoughts

However, many decisions can't be taken in a short amount of time. Even if it sometimes looks like he's deciding on something quickly, he might have been thinking about it for a long time behind the scenes. An excellent example of a situation like this is last year's office move. The decision to move to the bigger space had to be taken within a week, but he had been debating about moving the office for almost 12 months before that.

No right or wrong answers

Mattias shares another interesting view: he doesn't believe in wrong or right decisions - at least if you're building and operating a business. He explains that everything is about the progress you make in the entrepreneurial process. It's always better to decide on either one of your options than to be paralyzed and not take action at all. You will always learn and improve along the way, but you need to trust yourself and choose a direction.

There are no wrong or right decisions. It's always better to decide on either one of your options than to be paralyzed and not take action at all.

What is your take on decision making when running a business?

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